{"id":21583,"date":"2008-07-17T10:00:00","date_gmt":"2008-07-17T10:00:00","guid":{"rendered":"https:\/\/blogs.msdn.microsoft.com\/oldnewthing\/2008\/07\/17\/microspeak-well-actually-management-speak\/"},"modified":"2008-07-17T10:00:00","modified_gmt":"2008-07-17T10:00:00","slug":"microspeak-well-actually-management-speak","status":"publish","type":"post","link":"https:\/\/devblogs.microsoft.com\/oldnewthing\/20080717-00\/?p=21583","title":{"rendered":"Microspeak: Well, actually management-speak"},"content":{"rendered":"<p>I hate management-speak.<\/p>\n<p> Here&#8217;s an example from an internal Web site. <\/p>\n<blockquote class=\"q\"><p>  The purpose of this Web site is two-fold. <\/p>\n<ol>\n<li>Create a reference source (best practices) where individuals     can learn how to plan\/facilitate and leverage their X activities     most effectively. <\/li>\n<li>Establish a library of X material teams can utilize. <\/li>\n<\/ol>\n<\/blockquote>\n<p> Wow, let&#8217;s look at the first stated purpose. It goes on for so long and uses blatant management-speak such as &#8220;facilitate&#8221; and &#8220;leverage&#8221; that by the time it&#8217;s over, I forget how the sentence started. Going back and reading it again, it appears that the first item is identical to the second! It&#8217;s just that the first item says it in a more confusing way. <\/p>\n<p> The second item shows evidence of management wordsmithing as well. &#8220;Utilize&#8221; instead of &#8220;use&#8221;. An action verb like &#8220;establish&#8221; rather than a state verb like &#8220;to be&#8221;. And those changes actually render the sentence incorrect. The purpose of the site isn&#8217;t to &#8220;establish&#8221; a library; the purpose of the site is to <u>be<\/u> that library. Establishing the library is what you did when you created the site in the first place! That purpose has already been completed. <\/p>\n<p> I think the people who built this Web site just copied their annual review goals into the Web site text, forgetting that the review goal describes what <i>you<\/i> are supposed to do, not what the thing you created is supposed to do. <\/p>\n<p> Here&#8217;s how I would have written it: <\/p>\n<blockquote class=\"m\"><p> This Web site is a library of X materials. <\/p><\/blockquote>\n","protected":false},"excerpt":{"rendered":"<p>I hate management-speak. Here&#8217;s an example from an internal Web site. The purpose of this Web site is two-fold. Create a reference source (best practices) where individuals can learn how to plan\/facilitate and leverage their X activities most effectively. Establish a library of X material teams can utilize. Wow, let&#8217;s look at the first stated [&hellip;]<\/p>\n","protected":false},"author":1069,"featured_media":111744,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[105,103],"class_list":["post-21583","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-oldnewthing","tag-microspeak","tag-non-computer"],"acf":[],"blog_post_summary":"<p>I hate management-speak. Here&#8217;s an example from an internal Web site. The purpose of this Web site is two-fold. Create a reference source (best practices) where individuals can learn how to plan\/facilitate and leverage their X activities most effectively. Establish a library of X material teams can utilize. Wow, let&#8217;s look at the first stated [&hellip;]<\/p>\n","_links":{"self":[{"href":"https:\/\/devblogs.microsoft.com\/oldnewthing\/wp-json\/wp\/v2\/posts\/21583","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/devblogs.microsoft.com\/oldnewthing\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/devblogs.microsoft.com\/oldnewthing\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/devblogs.microsoft.com\/oldnewthing\/wp-json\/wp\/v2\/users\/1069"}],"replies":[{"embeddable":true,"href":"https:\/\/devblogs.microsoft.com\/oldnewthing\/wp-json\/wp\/v2\/comments?post=21583"}],"version-history":[{"count":0,"href":"https:\/\/devblogs.microsoft.com\/oldnewthing\/wp-json\/wp\/v2\/posts\/21583\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/devblogs.microsoft.com\/oldnewthing\/wp-json\/wp\/v2\/media\/111744"}],"wp:attachment":[{"href":"https:\/\/devblogs.microsoft.com\/oldnewthing\/wp-json\/wp\/v2\/media?parent=21583"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/devblogs.microsoft.com\/oldnewthing\/wp-json\/wp\/v2\/categories?post=21583"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/devblogs.microsoft.com\/oldnewthing\/wp-json\/wp\/v2\/tags?post=21583"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}