{"id":630,"date":"2016-12-08T00:00:00","date_gmt":"2016-12-08T08:00:00","guid":{"rendered":"http:\/\/officedevblogs.wpengine.com\/?p=630"},"modified":"2021-11-15T11:28:24","modified_gmt":"2021-11-15T19:28:24","slug":"office-store-validation-policy-changes-to-support-apps-and-add-ins-that-target-larger-organizations-and-enterprises","status":"publish","type":"post","link":"https:\/\/devblogs.microsoft.com\/microsoft365dev\/office-store-validation-policy-changes-to-support-apps-and-add-ins-that-target-larger-organizations-and-enterprises\/","title":{"rendered":"Office Store validation policy changes to support apps and add-ins that target larger organizations and enterprises"},"content":{"rendered":"<div id=\"body-content\">\n<p>Apps and add-ins in the Office Store are optimized to reach the broadest possible set of users. Our <a href=\"https:\/\/msdn.microsoft.com\/en-us\/library\/jj220035.aspx\"><span>Office Store validation policies<\/span><\/a> help to ensure wide reach by requiring that:<\/p>\n<ul type=\"disc\">\n<li>The title and short description convey the purpose of the app or add-in without relying on brand or service. &nbsp;<\/li>\n<li>The app or add-in supports a clear sign in\/sign out and sign up process.<\/li>\n<li>The first run experience describes the value proposition and how to use the app or add-In.<\/li>\n<\/ul>\n<p>You&rsquo;ve told us that, for a class of &nbsp;apps and add-ins that target larger organizations and enterprises, some of these policies don&#8217;t align with your customers&rsquo; needs. These apps and add-ins are not typically acquired by individual users; they require sign up by the enterprise rather than by individuals. These apps and add-ins target an existing user base and do not use the Office Store to extend or increase user adoption. Specifically, apps and add-ins that target larger organizations and enterprises:<\/p>\n<ul>\n<li>Must require sign up and external (to the app or add-in) configuration within the enterprise and not by the individual user.<\/li>\n<li>Must target existing users and use the Store for distribution only and not promotion.<\/li>\n<li>Require that the enterprise or ISV provide training for users outside the context of the app or add-in.<\/li>\n<\/ul>\n<p>For this reason, a small set of validation requirements that apply to other apps and add-ins in the Store aren&#8217;t aligned with your needs. For submissions that meet this criteria, we are making the following changes to the Store <a href=\"https:\/\/msdn.microsoft.com\/en-us\/library\/jj220035.aspx\"><span>validation policies <\/span><\/a>based on your feedback:<\/p>\n<ul>\n<li>Titles and short descriptions can rely on your brand or service to convey its purpose.<\/li>\n<li>A clear sign in\/sign out experience is required, but a sign up experience is not required. These apps and add-ins must include a link in the UI that users can click to learn more about the add-in.<\/li>\n<li>A seamless first run experience with a clear value proposition is not required.<\/li>\n<\/ul>\n<p>These apps and add-ins will not appear on application-specific Home pages in the Store, but will be discoverable via search and will be available for your web and email campaigns.<\/p>\n<p>If you are submitting an app or add-in that targets a larger organization or enterprise, indicate that in the Testing Notes section in the <a href=\"http:\/\/go.microsoft.com\/fwlink\/?LinkId=248605\"><span>Seller Dashboard<\/span><\/a>, and explain why your submission meets the criteria.<\/p>\n<p><span lang=\"EN-IE\">Be aware of the following requirements regarding app or add-in submissions that target a larger organization:<\/span><\/p>\n<ul>\n<li><span lang=\"EN-IE\">Not all apps or add-ins that are used within an enterprise meet the criteria.<\/span><\/li>\n<li><span lang=\"EN-IE\">Apps or add-ins that do not meet the criteria will be validated as per any other Store submission.<\/span><\/li>\n<li><span lang=\"EN-IE\">Apps or add-ins that support sign up with a mechanism other than the app or add-in&rsquo;s authentication or Work\/School account will not meet the criteria (this includes third-party authentication providers and Microsoft accounts).<\/span><\/li>\n<li><span lang=\"EN-IE\">Apps or add-ins that target larger organizations or enterprises must still meet all other validation policies, including requirements for add-in commands.<\/span><\/li>\n<\/ul>\n<p>We believe these policy updates balance the needs of these scenarios with our goal of ensuring that users have the best possible experience with the add-ins they acquire from the Office Store. We appreciate the feedback you&rsquo;ve shared &ndash; please keep it coming!<\/p>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Apps and add-ins in the Office Store are optimized to reach the broadest possible set of users. Our Office Store validation policies help to ensure wide reach by requiring that:<\/p>\n","protected":false},"author":69076,"featured_media":25159,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[11],"tags":[],"class_list":["post-630","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-office-add-ins"],"acf":[],"blog_post_summary":"<p>Apps and add-ins in the Office Store are optimized to reach the broadest possible set of users. Our Office Store validation policies help to ensure wide reach by requiring that:<\/p>\n","_links":{"self":[{"href":"https:\/\/devblogs.microsoft.com\/microsoft365dev\/wp-json\/wp\/v2\/posts\/630","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/devblogs.microsoft.com\/microsoft365dev\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/devblogs.microsoft.com\/microsoft365dev\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/devblogs.microsoft.com\/microsoft365dev\/wp-json\/wp\/v2\/users\/69076"}],"replies":[{"embeddable":true,"href":"https:\/\/devblogs.microsoft.com\/microsoft365dev\/wp-json\/wp\/v2\/comments?post=630"}],"version-history":[{"count":0,"href":"https:\/\/devblogs.microsoft.com\/microsoft365dev\/wp-json\/wp\/v2\/posts\/630\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/devblogs.microsoft.com\/microsoft365dev\/wp-json\/wp\/v2\/media\/25159"}],"wp:attachment":[{"href":"https:\/\/devblogs.microsoft.com\/microsoft365dev\/wp-json\/wp\/v2\/media?parent=630"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/devblogs.microsoft.com\/microsoft365dev\/wp-json\/wp\/v2\/categories?post=630"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/devblogs.microsoft.com\/microsoft365dev\/wp-json\/wp\/v2\/tags?post=630"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}